Case study · FMCG, beauty, hospitality, infrastructure

Logo Collection

Every mark starts with the brand’s story, not a template.

A selection of logos designed at Media On Desk for brands in FMCG, beauty, hospitality, infrastructure and community work.

Client: Brands across India and abroad
Industry: FMCG, beauty, hospitality, infrastructure
Scope: Wordmarks, emblems, icons

About

Each logo in this collection tells a different brand story: the wood-fired warmth of Ricotta, the heritage of Sardaarni and Tangewaala, the refined minimalism of SINĀI.

Range

Minimal wordmarks, illustrative emblems, geometric icons and heritage-driven marks. The style always follows the brand, never the other way round.

Craft

Clean typography, balanced composition and a clear idea behind every mark, whatever the size of the business or the budget.

Industries

01 FMCG and food
02 Beauty and fragrance
03 Hospitality and restaurants
04 Infrastructure
05 Community organisations

Every logo includes

Full-colour version
One-colour version
Small-size mark
Wordmark lockup
Print and web files

“A good logo is distinctive, timeless and true to what the business stands for.”

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